Hi! I'm Maribel Alcaraz.

I was Born in LA and grew up in Mexico. I graduated from CSUN with a B.S in Business Administration and a concentration in Marketing.

My professional experience is in digital publicity and fan engagement with a specialized focus on branded entertainment content. I collaborate cross-functional with creatives to create campaigns that shape narratives, amplify reach, and organically fosters audience connections that directly drive TV ratings and music chart rankings.

I also bring hands-on experience in production partnerships & influencer partnerships, helping brands seamlessly integrate into traditional and digital media.  

With a passion for advertising and storytelling in mind, I take pride in collaborating with creative teams and people from diverse backgrounds to activate campaigns.

Digital Partner: Sweety High Media x The Recording Academy (2023 Grammy Campaign).

Specialities: Organic integration, Earned media, Narrative driven PR.